Commercials for the Super Bowl are famous for being can't-miss "events." With interactive mobile ads, all advertising can aspire to that same level of anticipation and engagement. Even in these early days of appvertising, some rules of thumb are already starting to surface. Here are a few tips to consider as you think about your strategy for the medium.
Video editing is one of the most computing-intensive activities around, so you'll want the best laptop or desktop you can afford if you're serious about cutting your own movies. Most applications help speed up the editing process by creating a proxy file of lower resolution, so that normal editing and previewing aren't slowed down by the huge full-resolution files.
Advertising has traditionally been regarded as an interruption of the actual experience that people are trying to have — be it watching a TV show, reading a newspaper or magazine or browsing a website. But we're now seeing the emergence of a new kind of advertising, one that's in itself so entertaining and engaging that it has the potential to become an experience in its own right.
Snapseed is another great basic photo editing app, but with features that make it slightly more geared towards the professional user. For example, with Snapseed, you can focus in on a certain point of the image and bring it to life with enhanced lighting and focusing features. This makes it perfect for marketers who depend on images to sell their products.
After seeing how several followers of the blog have asked us for information on how to improve the editing of their Instagram videos, we have no choice but to dedicate an article about best Instagram video apps to it and for that reason, this time we bring you a list of 6 essential applications to edit your Instagram videos , which you will surely decide to use from now on.
Chrome may be the go-to choice for most Android users, but Opera has been around for ages. Opera Mini is one of the most downloaded browsers on the Play Store and sports a solid ad blocker to boot. When you fire up Opera Mini, getting rid of those pesky ads is as simple as tapping a button. After choosing a language, you are asked if you want to get rid of ads and then you’re good to go. No tricky settings to decipher or tabs of options to deal with.
If you’re looking for free video editing software for Windows and don’t want to download and install any program, you can check my picks about the free online video editor, which listed 10 free video editing tools, some of them are free to use, but you need to pay or invite friends to remove the watermark. Here, I’ll just share some free online video makers with no watermarks.
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Theta has two mobile 360 editing apps for photos and videos, named Theta+ and Theta+ Video respectively. The Theta+ Video app features clip trimming, filters, and background music. Four types of formats are available, namely mirror ball, little planet, equirectangular, and rectilinear. Most importantly, the app is camera-agnostic and can work almost any 360 camera.
Several of the products here (Adobe Premiere Elements is a notable exception) still support 3D video editing if that's your thing, though the this has been replaced by 360-degree VR footage like that shot by the Samsung Gear 360 as the current home-theater fad. As is often the case, our Editors' Choice, CyberLink PowerDirector was the first product in this group to offer support for this new kind of video media.
Let’s face it, you’re not going to get anywhere with social media marketing unless you’ve got some super stellar images, GIFs and memes to catch your audience’s attention. There’s just so much to look at on social media that if you’re posting bland, or even average, images you’re not going to get noticed. Social love and attention aside, do you really want to be representing your brand with images that are of less than amazing quality?
Have you ever taken the perfect once in a lifetime shot, only to realize that something about the angle or perspective was a little off? It’s the smallest details like this that make the difference between a winning image and one that hits the trash can. SKRWT comes along to save your otherwise perfect images by allowing you to adjust the angle, centering and perspective.
Splice is a video editor from GoPro, the company behind some of the world’s best action cameras. You can import your photos and videos into the app, to edit them into a movie. The way the app works is simple: you just import the videos that you want to edit, and mark the important parts (Hilights, as the app calls them) of the video. You can then add music to the video, and then the app automatically clips the entire video according to the Hilights that you marked.